Tuesday, July 17, 2007

Introduction + Week 1

Hello everyone and welcome to my personal blog for my process in The Art Institute of Washington's Graphic Design Honors Class. In this class we are going to be redesigning DC Chefs & San Francisco Chefs. Our class has a total of 10 students and we have broken into teams of five and I am in the San Francisco team with Christine as our leader and Harry, Tim & Ivonne as my team mates. During the first week our instructor Tony Julien told us the basics of the class along with other things that were going to go down as the class progressed:

Project: Dc Chiefs is the main project & we could take on other projects. "Honors class" is the formal title.

* Class might become a formal class later on in this school. We are working out the kinks. The school & department are both enveloped, so that's going to work to our advantage.

Joyce E. Lavery- Represents DC Chiefs and works with us. Will be around campus a lot! She is out client- the "middle client". We will get files from Joyce.

Chief Michaels - Head Chef

Mr Julien wants our feedback. Stresses we are students and are working on a real world project.

Presentation- Week 6 or 7 (more then likely 6)- first presentation to AIW faculty.

Each person is going to have to keep a weekly journal and present it. "This is what we've been doing..."

Mondays- Open critique from 2-6pm - are possibly going to be interacting with other classes (Ms. Reitze's conceptual thinking class)

Paul Magnet- Director of culinary department - culinary is opening up a restaurant (in the works at the moment) - **thought: a class like this could brand and design for the restaurant ** - A LOT GOING ON HERE! - we are setting the way for this schools future.

Talking about doing an honors studio and magazine for this school. Magazine could talk about what's going on- graduation, top students.. etc- Sky is the limit, anything can be pushed.

No required text book but a few recommended texts that we should look into and buy.

We have over 20 culinary magazines in our library- CHECK THOSE OUT! - We should also look at other magazines to get inspired. This is a "high-end magazine", they will be giving these out to people with money - keep those things in mind

FIRST THREE WEEKS OR SO: Research and preliminary sketches. - competition/team work - whoever wins, your design is going to be used by everyone.

Good idea: to visit the restaurants and observe the kind of people there. Talk to people in culinary, research!!!

WEEK 2- Thursday- Someone is gong to come in and talk to us about project managing- different ways of putting down information and being able to get a handle of what your doing. "What's the status with this?.. What's the status with that?" - People will always be asking you that when you take the roll of a project manager. Also the public speaking teacher is going to come in here and help us prepare for our presentation.

WEEK 4 & ON- Mock-ups and visuals and getting more into the collaboration process.

Think about what you think could be done better. Documentation is going to be a big part of this project.

Christine & Kelly are the leaders and will each be on different teams.

Backing up of files is going to be critical. Get in the habit of saving multiple files instead of just re-saving the same file all the time. Buy an external hard drive to back up your files JUST IN CASE!

Proposal to be done by week 3.

What's in it for us (portfolio wise): We will be able to show that we were a part of this. Our names will be on the magazine and we can put this into our resumes and portfolio (as long as we show our process so everyone doesn't have the same spread/design in their graduation portfolio)

Show & tell lecture: Once a week for the first four weeks, bring in design to show and tell. Magazine spread, great typography, photography.. etc. Let's get inspired!

... for now Mr. Julien has just told us to keep researching and looking at other cooking magazines to get inspired.

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